Australian brand FLATOUT is a company run by two sisters from Sydney, who have a passion for soft toys.  Starting their venture in 2002, Sarah and Prue first sold their unique teddy bears over the internet before expanding to the Sydney high street.

Their bears – FLATOUT bears are quite unlike any other available on today’s market, and as such, they have become popular all over the world. As the name suggests, FLATOUT bears are flat and as they are made of 100% pure Australian sheepskin, they are possibly the softest plush toy you have ever felt.


Perfect for new babies, FLATOUT bears make great comforters, and many of our international A-List celebrities such as Tom Cruise, Hugh Jackman and even Princess Mary of Denmark have presented their own children with one of these delightful soft toys.

The perfect Birthday or Christmas gift for your own children, FLATOUT bears come in a range of different colours, including honey, koala grey, rosie and licorice, and two different sizes. A ‘please phone home’ label with just enough room for your telephone number is stitched inside, so in the dreadful even that your FLATOUT bear gets lost, it will always find its way home again.


Meeting all International toy safety standards, FLATOUT bears have baby safe eyes and nose, and they can be hand washed with warm water when they start to look a little worse for wear.

Cuddly and cute, these soft toys will appeal to children ages and with the right care, they will last forever.


Post By Dan